It extends Walmart’s reach into in-person medical services and possibly even into the health insurance game.Walmart+, combined with Walmart’s actual stores, adds a whole other element to the equation.įor example, Walmart+ and the additional fees it could command pluses up the above in a number of ways, specifically:
Sure, but not with the same might and speed to market. Now, can Amazon try to replicate this list? There is no PR sizzle in the whole lot - just honest to goodness meat on the strategy bones. Every item above is a certified “wow” (my quotes). The list above is so prolific that it is enough to make even the best of the best omnichannel pundits reach for a cigarette.
#WALMART ONE MOVIE#
July - Walmart announces plans to convert 160 parking lots into drive-in movie theaters.July - Walmart unveils virtual summer camps online, coming off the success of its holiday Toy Lab for the past two years.June - Walmart debuts a new self-checkout store in Fayetteville.June - Walmart creates another new partnership with Shopify, whereby Shopify products sold on Walmart’s third-party marketplace can also again be returned to Walmart stores.May - Walmart forms a new partnership with online reseller ThredUp, in which ThredUp merchandise can be returned to Walmart stores.April - Walmart reaffirms its commitment to allow families to use SNAP benefits (aka food stamps) online via order pickup and also its role in the continued expansion of online SNAP delivery pilots throughout the country.April - Walmart partners with Nextdoor on a new “neighbors helping neighbors” initiative to make online delivery and order pickup services more available to more people.April - Walmart announces two hour online express delivery services.March - Walmart speed rushes into service contactless payments through the Walmart Pay mobile app.March - Sam’s Club announces concierge ordering for seniors and at-risk populations.February - Walmart announces $30 medical checkups without insurance and $25 dental exams in Georgia.Here are just a few representative samples over the past six months of how Walmart, across its entire brand portfolio, is already setting itself up to win with Walmart+ in the long-run.Īll are subtle, all are brilliant, and all, when taken together, add up to one hell of a moat: Instead of duking it out directly on price, selection and convenience with Amazon, Walmart+ affords Walmart the opportunity to carve out its own niche by way of the one thing Amazon is not - a physical commercial entity. No, building out infrastructure of this size and scale takes a lot of time and coordination, which is why Walmart+ is so brilliant.
#WALMART ONE PLUS#
right now, even with all its 20 plus Amazon Go-style glory, at least not for another one or two decades or so. Amazon couldn’t put even a fraction of this number across the U.S.
retail stores (and that doesn’t even take into account another 599 U.S.